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May 2021 Highlights

Featured work for Ortho Rhode Island, Catholic Charities, and IWIRC

Ortho Rhode Island: Career Fair Marketing Campaign

Faced with immediate hiring needs after opening of their new flagship campus, Ortho Rhode Island held a career fair to help fill a variety of positions. To promote the event, CA Group created a campaign that included print, digital, email, and social media marketing, all of which funneled jobseekers to a landing page our team built on the Ortho Rhode Island website, which provided the opportunity for users to schedule interviews and submit applications and resumes.

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Catholic Charities/50 Words Marketing: Wine Event Invitation and Save the Date

The ongoing charitable fundraising efforts by Catholic Charities include Catholic Renewal’s Third Annual Bordeaux Masterclass, a wine tasting event hosted by Catholic Renewal that lets participants learn from two official Masters of Wine. In collaboration with 50 Words marketing, CA Group designed save the date and invitation materials for the event, utilizing sophisticated style that encouraged recipients to participate in a good cause.

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IWIRC/50 Words Marketing: Virtual Coffee Gathering Email

IWIRC, or the International Women’s Insolvency and Restructuring Confederation, is an organization dedicated to connecting women in the restructuring and insolvency professions, and providing them with resources and support to help them thrive. As part of their program to connect these professionals, IWIRC asked 50 Words Marketing and CA Group to develop an email invitation to a virtual coffee gathering. The invitations were designed to drive traffic to a registration page, helping build interest and attendance for the event.

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